Through generations of know-how, we’ve come across extraordinary olive oil expressions. Each one has its own personality, crafted to elevate a dish, enrich a recipe, or simply bring joy to the everyday.
Crafted for Flavor & Wellness
Our approach brings together taste, health, and authenticity:
COLD-PRESSED WITHIN HOURS OF HARVEST
(Locking in freshness and nutrients)
HIGH POLYPHENOLS
(Natural antioxidants for taste and wellness.)
SUSTAINABLY GROWN
(Dry-farmed groves, no synthetic pesticides, organic certified.)
DIVERSITY OF FLAVORS
(From bold Chetoui to smooth Chemlali, and citrus to chili peppers,offering a spectrum of taste experiences.)
ARTISANAL FUSION PROCESS
Whole ingredients like rosemary, lemon, or chili are crushed together with olives, creating vibrant, authentic infusions.
The Firma Collection
Each product in our collection carries its own character and story:
Signature EVOO: Crafted from early-harvest Chetoui olives grown in Tunisia’s northern hills, our Signature EVOO is the purest expression of who we are. With 1,300+ mg/kg polyphenols, more than 10x the industry standard, it’s a powerhouse of flavor and vitality. Peppery, robust, and layered with earthy complexity, this is the bottle for those who want more than olive oil, they want Tunisia at its boldest…
Smooth EVOO: is your everyday favorite: light, buttery, and pressed from 100% Chemlali olives grown in Tunisia’s Sahel region. Perfect for salads, grain bowls, marinades, or just dipping fresh bread.
Dry-farmed with no irrigation or chemicals, our oil is crafted the traditional way — pure, honest, and full of flavor.
Robust EVOO: Tunisia’s Northern powerhouse in a bottle. Made from 100% Chetoui olives grown in the hills of Northern Tunisia, this bold oil is herbaceous, peppery, and full of character. Hand-harvested and cold-pressed at peak ripeness, it delivers a golden-green finish with naturally high polyphenols, perfect for dipping, drizzling, or adding depth to everyday dishes.
Organic EVOO: From grove to bottle, this is Tunisia’s tradition in its purest form. Pressed from 100% organic Chemlali olives grown in the Sahel, our monovarietal oil is smooth, buttery, and balanced. Cold-pressed within hours of harvest, it’s rich in polyphenols, antioxidants, and authentic flavor, perfect for drizzling over veggies, pasta, fish, or fresh bread. No blends. No pesticides. Just honest oil, crafted with care.
Lemon Fused EVOO: Bright, zesty, and full of flavor. We cold-press whole fresh lemons with our olives to capture real citrus freshness in every drop. No essences, no fake flavors, just pure fusion. Perfect for salads, hummus, roasted veggies, grilled seafood, or even desserts. Handcrafted by our family in Tunisia since 1990, this versatile oil brings smooth richness and vibrant lemon to any dish.
Orange Fused EVOO: Not orange-flavored, but orange and olive, harvested together. We cold-crush ripe navel oranges and fresh olives on the same day, the way our family has for generations. The result is a bold, citrusy oil that smells like sunshine and lifts everything from grilled fish and fennel to cakes and sweets. A little warmth from our fields, straight to your table.
Rosemary Fused EVOO: Bold, herbaceous, and aromatic. We cold-press wild mountain rosemary from Tunisia’s northern highlands with our olives to create a deeply flavorful oil. No extracts, no shortcuts, just pure fusion. Perfect for roasted veggies, grilled meats, potatoes, flatbreads, or simply dipping fresh bread. Handcrafted by our family since 1990, it’s a finishing oil for food lovers who crave real, bold flavor.
Green Chili Fused EVOO: Bright, bold, and spicy. We cold-press fresh Baklouti green chilies with our olives to create a clean, layered heat you won’t find in typical chili oils. No extracts, no powders, just pure fusion. Drizzle on pizza, pasta, grilled meats, roasted veggies, or use as a fiery dipping oil. Crafted by our family in Tunisia since 1990, it’s your new secret weapon for bold flavor.
How to Enjoy Firma Oils
Olive oil should never be hidden, it should shine. Use Firma oils to:
- Dress: Drizzle over hummus, salads, or roasted vegetables.
- Cook: Sauté or roast with smooth or organic EVOO for a golden finish.
- Finish: Add fruity/robust EVOO to steaks, grain bowls, or pasta.
- Play: Try citrus-fused oils on desserts, or rosemary on pizzas.